Business Operations

E-commerce store management, handled for you

Gjethe manages the day-to-day running of Shopify and WooCommerce stores: product uploads and edits, collections and filters, promotions and discount codes, theme and app upkeep, checks on checkout and order emails, marketplace and feed sync, and a monthly report, so your team can focus on products and customers.

  • Free first consultation
  • Written quote for your project
  • Flexible payment milestones

At a glance

Platforms
Shopify, WooCommerce
Covers
Catalogue, promotions, upkeep
Reporting
Monthly store report
Pricing
Monthly plan

Definition

What is e-commerce operations?

E-commerce store management is the ongoing operational work of running an online store, keeping products, prices, collections, promotions and integrations accurate and working, separate from building the store itself.

Most stores are built once and then quietly decay: product data gets inconsistent, promotions are set up in a rush, apps pile up and nobody notices the order confirmation email has broken. A store manager keeps the catalogue clean and the store working, week after week. You keep full ownership of the store, its data and every account we set up for you.

Who is it for?

  • Growing brands without an e-commerce manager

    The founder is still uploading products at night. Handing it over frees time for product and marketing.

  • Stores with large or changing catalogues

    Frequent new products, seasonal ranges and price changes need consistent, careful data entry.

  • Stores running regular promotions

    Sales, bundles and discount codes need to be set up correctly and switched off on time.

  • Stores selling on several channels

    Google Shopping, Meta catalogues and marketplaces must stay in sync with the store.

What's included, and what you keep

What's included

  • Product uploads, edits and variants
  • Product descriptions and SEO fields, consistently formatted
  • Collection, tag and filter management
  • Promotions, discount codes and seasonal changes
  • Homepage and banner updates
  • Theme and app updates and clean-up
  • Checkout, payment and order-email checks
  • Google Merchant Center and Meta catalogue feeds
  • Stock and price sync with suppliers or ERP
  • Monthly store health and sales overview

What you receive

Handed over at the end. Yours to keep.

  • A shared request board for store tasks
  • Product data standards for your catalogue
  • Monthly report: changes made, issues fixed, recommendations
  • Feed and integration status checks

Weekly and monthly store checks

Routine checks catch problems before customers do.

  • Test order through checkout with each payment method
  • Order confirmation and shipping emails delivering
  • Out-of-stock products hidden or marked correctly
  • Expired promotions switched off
  • Feed errors in Merchant Center resolved
  • Broken links and missing images fixed
  • Unused apps reviewed for removal
  • Site speed on key templates

Why consistent product data matters

Product data drives almost everything in a store: filters only work if attributes are entered the same way, Google Shopping only shows products with complete and valid feeds, and search on your own site only finds products described in the words customers use.

We agree data standards with you (naming, attributes, image sizes, description structure) and apply them to every product we touch. Over time the catalogue becomes easier to navigate, easier to advertise and easier to analyse.

Tasks we take off your plate

  • New product launches

    Products entered with photos, variants, descriptions and SEO fields, added to the right collections and feeds.

  • Sales and campaigns

    Discounts, banners and landing collections prepared in advance and switched off when the campaign ends.

  • Store upkeep

    Theme and app updates, broken links, missing images and small layout fixes.

  • Channel sync

    Google Shopping and Meta catalogue feeds checked and corrected so products keep appearing in ads.

How do we work alongside your team?

Requests go into a shared board where you can see what's planned, in progress and done. Routine tasks run on a schedule; urgent ones (a pricing error, a broken checkout) jump the queue.

Your team stays in control of decisions such as pricing, which products to feature and when to run sales. We handle the execution and flag anything that looks wrong, such as a price far outside the usual range or a product missing required information.

Store management or a full-time hire?

Managed serviceIn-house e-commerce manager
Best forStores that need reliable routine work and occasional peaksLarge stores with daily strategic decisions
SkillsShared team covering catalogue, technical upkeep and feedsOne person's skill set
FlexibilityScale hours up for busy seasonsFixed capacity
ContinuityDocumented processes; not tied to one personKnowledge can leave with the employee

How e-commerce operations works, step by step

Every step has a clear output you can review. Timing is agreed in your quote.

  1. 1

    Store audit

    Catalogue quality, apps, theme, integrations and the checkout flow reviewed.

  2. 2

    Standards

    Product data rules and a task workflow agreed with your team.

  3. 3

    Clean-up

    Inconsistent products, unused apps and broken elements fixed first.

  4. 4

    Ongoing work

    Uploads, promotions and changes handled through a shared request board.

  5. 5

    Checks

    Weekly and monthly routine checks of checkout, emails and feeds.

  6. 6

    Report

    A monthly summary with what changed and what we recommend next.

Tools, and what shapes your quote

Pricing is based on your project and agreed in your quote. These are the things that move it.

E-commerce Operations pricing factors
FactorWhy it matters
Catalogue size and change rateMany new products or frequent updates mean more hours each month.
Product complexityVariants, bundles and detailed specifications take longer to enter well.
Number of channelsEach marketplace or feed to keep in sync adds work.
Promotion frequencyWeekly campaigns need more set-up than occasional sales.
Content creationWriting descriptions or editing photos can be included or quoted separately.

Common mistakes to avoid

What we see go wrong most often, and how a good project avoids it.

  • Inconsistent attributes

    “Navy”, “navy blue” and “dark blue” as separate colours break filters and confuse customers.

  • Promotions left running

    Discount codes that never expire quietly erode margins.

  • Never testing checkout

    Payment or shipping changes can break checkout without anyone noticing until sales stop.

  • Ignoring feed errors

    Disapproved products in Merchant Center simply stop appearing in Shopping ads.

Frequently asked questions

Do you handle customer service too?

Our focus is the store itself, catalogue, promotions and upkeep. Customer inbox support can be added through virtual assistant services.

Can you write product descriptions?

Yes. We can write or improve descriptions as part of the plan, following a consistent structure that also helps SEO.

Do you need access to our store?

Yes, as a staff or collaborator account with only the permissions the work requires. You can remove access at any time.

Can you keep stock in sync with our supplier?

Yes, through supplier feeds, apps or a custom integration, depending on how the supplier provides data.

Do you run our ads as well?

Ads are a separate service, see Google Ads and Meta Ads, but clean feeds and accurate products make those campaigns perform better.

Is there a minimum commitment?

Plans run monthly and are sized to your catalogue and activity, so you can scale up for busy seasons.

Can you work on a store you didn't build?

Yes. We start with an audit and clean-up, then take over the routine.

Can you prepare the store for a big sale like Black Friday?

Yes. We set up discounts, banners and collections in advance, test checkout under the new rules, schedule everything to go live and switch off automatically, and monitor the store during the sale.

Do you report on sales?

The monthly report includes a store overview (orders, top products, conversion and notable changes) alongside the work done, so you can see the effect of promotions and catalogue changes.

Can you manage several stores?

Yes, for example separate stores for different countries or brands, with the same data standards applied across all of them.

How do we request changes?

Through a shared board where you add tasks, attach files and see progress. Urgent issues can also be flagged by email or WhatsApp.

Let us run the store.

Tell us what you need. You get an honest assessment, a clear plan and a written quote. The first consultation is always free.

  1. What happens next
  2. 1You tell us what you need
  3. 2We aim to reply within 24 hours with questions
  4. 3You get a written quote for your project