For hotels & hospitality

Hotel websites that grow direct bookings

Gjethe builds websites for hotels, resorts, B&Bs and vacation rentals that encourage guests to book direct: booking-engine integration with tools like Cloudbeds, Mews or SiteMinder, room and suite pages, offers and packages, area guides, event and wedding enquiries, multiple languages and currencies, and optimisation for Google's hotel results.

  • Free first consultation
  • Written quote for your project
  • Flexible payment milestones

At a glance

Booking
Cloudbeds, Mews, SiteMinder
Content
Rooms, offers, area guides
Markets
Multi-language and currency
Visibility
Google hotel results

Overview

Every booking through an online travel agency costs a commission. Travellers often find a hotel on a booking platform, then check its own website before deciding. That visit is your chance: a beautiful, fast site with clear rooms, real photos, the best available rate and a simple booking engine gives them a reason to book direct.

Who do we build for?

  • Boutique hotels and B&Bs
  • Resorts
  • Vacation rentals and villas
  • Hotel restaurants and spas
  • Event and conference venues
  • Glamping and unique stays
  • Multi-property hotel groups

How we build for hotels & hospitality

Design approved before development, progress updates every 2–3 days, and support after launch agreed in your quote.

Illustrative product mock-up, not a client project.

Which hospitality features do we include?

  • Direct booking engine integration
  • Room and suite pages with galleries
  • Rates and availability display
  • Offers and packages
  • Virtual tours
  • Guest reviews from Google and Tripadvisor
  • Location and area guides
  • Event and wedding enquiry forms
  • Restaurant and spa pages
  • Multi-language and multi-currency

Giving guests a reason to book direct

Guests book direct when it's easy and worth it. Ease means a fast site, live availability and a booking engine that works smoothly on a phone. Worth it means a clear advantage: a better rate where your distribution agreements allow, flexible cancellation, breakfast, an upgrade or a welcome gift.

We make that advantage visible throughout the site and in the booking flow, not hidden in small print.

Content that sells the stay and the place

Travellers choose a destination and an experience as much as a room. Area guides, restaurant recommendations, activity pages and seasonal events help guests imagine their stay and rank for searches like “where to stay in [town]”.

Real photos of your rooms, views and staff do far more than stock images, and should accurately show what guests will find.

Key pages for a hotel website

PagePurpose
Rooms and suitesShow each room type with photos, size, beds and amenities
OffersPackages and direct-booking benefits
LocationMap, directions, transfers and the neighbourhood
Dining and wellnessRestaurant, bar and spa details
Events and weddingsSpaces, capacity and enquiry form
Guest informationCheck-in, policies, parking and FAQs

Speed and mobile booking

Many travellers browse and book on phones, often on slower connections abroad. Heavy image sliders and slow booking widgets lose them. We optimise images, load the booking engine efficiently and test the full booking flow on real mobile devices.

Fast pages also help search visibility, and every second saved in the booking flow reduces the chance a guest gives up and returns to a travel agency.

Measuring direct bookings

To know whether the website is working, you need to see bookings by source. We set up analytics and booking-engine tracking, so you can compare direct bookings, revenue and conversion over time and see which campaigns and pages bring guests.

That data shows where to invest (ads, SEO, email to past guests) and which pages need improving.

Common mistakes to avoid

What we see go wrong most often in hotels & hospitality projects.

  • A clunky booking step

    If the booking engine is slow or confusing, guests return to the travel agency.

  • No direct-booking advantage

    Give guests a visible reason to book with you.

  • Stock photos

    Guests want to see the real rooms and views.

  • One language only

    International guests book more easily in their own language.

From first call to launch

The same five steps for every build, so you always know what happens next.

  1. 1

    Free consultation

    A 20–30 minute call. You explain the goal; we ask questions and send an honest assessment, project plan and written quote.

  2. 2

    Design & approval

    We mock the project up in Figma. You review and approve it before any code is written.

  3. 3

    Development

    We build on a modern stack and send progress updates every 2–3 days.

  4. 4

    Review & revisions

    You test the result and give feedback before launch. Revision rounds are agreed in your quote.

  5. 5

    Launch & support

    We deploy, set up analytics, hand over documentation and accounts, and support you as agreed.

Frequently asked questions

Can guests book directly on our website?

Yes. We integrate your booking engine so guests see live availability and book without leaving your site.

Do you translate the site for international guests?

Yes. We build multi-language sites with currency switching and correct hreflang so each language version can rank in its market.

Can you help us appear in Google's hotel results?

Yes. We optimise your Google Business Profile and can help connect your booking engine to Google's free booking links and Hotel Ads where your provider supports it.

Which booking engines do you work with?

Cloudbeds, Mews, SiteMinder and other common engines, through their widgets or APIs.

Can you show reviews on our site?

Yes, genuine reviews from Google or Tripadvisor through official widgets or curated quotes with permission.

Can we sell packages and vouchers?

Yes, through your booking engine or a separate voucher shop.

Do you build vacation rental sites?

Yes, for single villas or portfolios, with availability calendars and direct booking.

Can you run ads for direct bookings?

Yes, through Google Ads and Meta Ads, aimed at travellers searching for your destination.

Can the site take event and wedding enquiries?

Yes, with dedicated pages showing spaces and capacity and a detailed enquiry form.

Can we update rooms and offers ourselves?

Yes. A CMS lets your team update rooms, offers, menus and events.

Do you add structured data for hotels?

Yes. Hotel and room information is marked up so search engines understand your property.

Can you email past guests?

Yes, with consent. Email campaigns to past guests about offers and seasons are one of the most effective ways to win repeat direct bookings.

Can you add a virtual tour?

Yes. We can embed 360° tours or video walkthroughs so guests can see rooms and spaces before booking.

Can you build a site for several properties?

Yes, with a group site and individual property pages, each with its own booking and local content.

Grow your direct bookings.

Tell us what you need. You get an honest assessment, a clear plan and a written quote. The first consultation is always free.

  1. What happens next
  2. 1You tell us what you need
  3. 2We aim to reply within 24 hours with questions
  4. 3You get a written quote for your project