For beauty, salons & spas
Websites for salons and spas that make booking easy
Gjethe builds websites for beauty salons, barbers, nail and lash studios, aesthetic clinics and spas: service menus with prices and durations, online booking through tools like Fresha, Treatwell or Booksy, stylist and therapist profiles, gift vouchers, galleries of real work and local SEO so nearby customers find you.
- Free first consultation
- Written quote for your project
- Flexible payment milestones
At a glance
- Booking
- Fresha, Treatwell, Booksy
- Menu
- Services, prices, durations
- Sell
- Gift vouchers and packages
- Found
- “Near me” searches and Maps
Overview
Beauty and wellness customers usually decide on a phone, often late in the evening: they compare a few nearby options, look at real work, check prices and book if it's easy. Your website and Google profile need to show your style, your prices and your availability, and get them into a booking in a few taps.
Who do we build for?
- Hair salons and barbers
- Nail, brow and lash studios
- Beauty and skincare clinics
- Aesthetic and cosmetic clinics
- Day spas and wellness centres
- Massage therapists
- Multi-location salon groups
How we build for beauty, salons & spas
Design approved before development, progress updates every 2–3 days, and support after launch agreed in your quote.
What a salon website needs
- Service menu with prices and durations
- Online booking from every page
- Team profiles with specialities
- Gallery of real work
- Gift vouchers and packages
- Opening hours, location and parking
- Policies for cancellations and deposits
- Reviews from Google or your booking platform
Booking that works with your system
Most salons already use a booking platform such as Fresha, Treatwell or Booksy for their calendar, payments and reminders. We integrate that system into your website rather than replacing it, so customers book directly with the right person and service.
Booking buttons sit on every service and team page, and the flow is tested on phones, where most bookings happen.
Showing your work honestly
Photos of real results are the most persuasive content a salon has. We design galleries that are easy to update from your phone and organised by service, so a customer looking for balayage or gel nails sees exactly that.
For aesthetic treatments, before-and-after images and claims are often regulated. We design the sections; you confirm what you're allowed to show, with client consent.
Pages that help you get found
| Page | Search it supports |
|---|---|
| Service pages | “Balayage in [city]”, “gel nails near me” |
| Location pages | Searches in each area you serve |
| Team pages | Customers looking for a specific stylist |
| Gift vouchers | Seasonal gift searches |
Instagram and your website together
Many salons find new clients on Instagram and TikTok, but social profiles alone make it hard to compare services, see prices and book. The website gives that structure, while social media shows your personality and latest work.
We link the two: a booking link in your bio that goes to the right page, a gallery updated from your best posts and service pages your social content can point to.
Reducing no-shows
Missed appointments cost salons directly. Booking platforms can send automatic reminders, take deposits for longer or high-value services and enforce cancellation policies.
We make your policies clear on the website and in the booking flow, so customers know what to expect and are less likely to forget or cancel late.
Spa-specific features
- Treatment menus grouped by type and duration
- Day packages and couples' treatments
- Gift vouchers for occasions
- Facility pages: pools, saunas, relaxation areas
- Hotel guest booking information
Content that attracts new clients
People search for answers before booking: how long does a keratin treatment last, which manicure suits short nails, what to expect at a first facial. Short, helpful articles answering these questions bring nearby people to your site and show your expertise.
Each article links to the relevant service and booking page, turning curious readers into customers.
Common mistakes to avoid
What we see go wrong most often in beauty, salons & spas projects.
No prices
Customers compare prices. Show at least starting prices.
Booking only by phone
Many customers book outside opening hours. Offer online booking.
Outdated galleries
Old or stock photos don't reflect your current work.
Ignoring reviews
Respond to reviews and show them on your site.
From first call to launch
The same five steps for every build, so you always know what happens next.
- 1
Free consultation
A 20–30 minute call. You explain the goal; we ask questions and send an honest assessment, project plan and written quote.
- 2
Design & approval
We mock the project up in Figma. You review and approve it before any code is written.
- 3
Development
We build on a modern stack and send progress updates every 2–3 days.
- 4
Review & revisions
You test the result and give feedback before launch. Revision rounds are agreed in your quote.
- 5
Launch & support
We deploy, set up analytics, hand over documentation and accounts, and support you as agreed.
Services beauty, salons & spas use most
Website Development
Custom business websites on Next.js, React or WordPress.
Local SEO
Google Business Profile and map-pack visibility.
Social Media Management
Content, scheduling and community replies.
Meta Ads
Facebook and Instagram campaigns with proper tracking.
Reputation Management
Review monitoring and honest review requests.
Short-Form Video Editing
Reels, TikToks and Shorts that hold attention.
Frequently asked questions
Can customers book online?
Yes. We integrate Fresha, Treatwell, Booksy or your booking platform so customers can book any service from the website.
Can we sell gift vouchers?
Yes, through your booking platform or an online voucher shop.
Can we show before-and-after photos?
For many services, yes, with client consent. For aesthetic treatments, check the advertising rules that apply in your country.
Will we appear in “near me” searches?
We optimise your website and Google Business Profile for local search, and set up policy-compliant review requests.
Can each stylist have a profile?
Yes, with specialities, photos and a direct booking link.
Can we update prices ourselves?
Yes, through a CMS or directly from your booking platform's service list.
Can we take deposits?
Yes. Most booking platforms support deposits and cancellation fees.
Do you run Instagram and TikTok for salons?
Yes, through social media management, short-form video editing and Meta and TikTok ads.
Can you build a site for several locations?
Yes, with separate pages, teams and booking for each location.
Can we sell products online?
Yes, with a small shop for retail products alongside booking.
Can you design our salon's branding?
Yes, logo, colours, price lists and social templates, through our design services.
Can we promote seasonal offers?
Yes, with offer banners and pages you can update yourself, plus email and social promotion.
Can you translate our service menu?
Yes, into Albanian, English, German and other languages, useful in tourist areas and diverse cities.
Do you build sites for aesthetic clinics?
Yes, with extra care around medical claims, consent and before-and-after images, following the rules that apply to you.
Can customers buy packages of treatments?
Yes, through your booking platform's package features or an online shop.
Where we work
We work remotely from Prishtina with clients across Europe and North America.
Build your salon website.
Tell us what you need. You get an honest assessment, a clear plan and a written quote. The first consultation is always free.
- What happens next
- 1You tell us what you need
- 2We aim to reply within 24 hours with questions
- 3You get a written quote for your project