3D modelling and rendering that looks real
Gjethe creates 3D models and renders: photorealistic product images in any colour, turntables, lifestyle scenes, interior and architectural visualisation, packaging mock-ups, furniture renders, web-ready models for 3D viewers and configurators, and AR-ready files. We model from CAD, drawings or photos in Blender, Cinema 4D or 3ds Max.
- Free first consultation
- Written quote for your project
- Flexible payment milestones
At a glance
- Outputs
- Stills, turntables, web and AR models
- Subjects
- Products, interiors, architecture
- Input
- CAD, drawings or photos
- Tools
- Blender, Cinema 4D, 3ds Max
Definition
What is 3d modeling & rendering?
3D modelling is building digital three-dimensional representations of objects or spaces. Rendering turns those models, with materials and lighting, into images or animations.
3D renders replace or extend photography. A single accurate model can produce studio shots in every colour, lifestyle images in settings you'd never book a shoot for, close-ups of details, and interactive views on your website. For products not yet manufactured or spaces not yet built, 3D is often the only way to show them. This page focuses on models and still renders; for animated video, see 3D animation.
Who is it for?
E-commerce brands
Consistent product images for every variant.
Furniture and interiors
Products shown in styled rooms without a photo shoot.
Architects and developers
Visualisations of unbuilt projects.
Manufacturers
Clean technical renders for catalogues and sales.
What's included, and what you keep
What's included
- Modelling from CAD, drawings or photos
- Materials and textures
- Studio and lifestyle lighting
- Photorealistic still renders
- Colour and material variants
- 360° turntables
- Interior and exterior visualisation
- Packaging mock-ups
- Web-optimised models (glTF)
- AR-ready files (USDZ, glTF)
- Post-production retouching
- Two rounds of revisions
What you receive
Handed over at the end. Yours to keep.
- High-resolution renders
- Variant images
- Turntable sequences
- Web and AR models
- 3D source files on request
3D renders versus product photography
| 3D rendering | Photography | |
|---|---|---|
| Product must exist | No | Yes |
| Colour variants | Efficient once modelled | Each needs shooting or editing |
| Scenes and locations | Any, without travel or sets | Real locations or built sets |
| Consistency | Perfect across a range | Depends on studio control |
| Authenticity | Can feel artificial if done poorly | Naturally real |
Accuracy matters
Customers buy based on what they see. A render that shows the wrong proportions, colour or material sets up returns and complaints. We work from accurate references (CAD files, measurements, material samples and photos) and ask you to check key details at the model stage before rendering.
Renders used to sell products should represent them honestly. Stylised lighting and settings are fine; misrepresenting size, finish or features is not.
3D for the web and AR
Interactive 3D viewers let shoppers rotate products and zoom into details, and AR lets them place items in their own room through their phone. Both need models optimised for real-time use: low enough polygon counts and texture sizes to load quickly on mobile while still looking good.
We prepare glTF and USDZ files, test them in common viewers and can help integrate them with model-viewer, Three.js or your e-commerce platform's 3D support.
What to send us
- CAD files or technical drawings
- Photos from several angles
- Dimensions and material details
- Colour references or physical samples
- Reference images of the style you want
- Where the renders will be used
Lifestyle scenes without a photo shoot
Showing a sofa in a sunlit living room or a lamp on a styled desk usually means renting a location, props and a photographer. In 3D, we build the scene once and place each product into it with consistent lighting.
Scenes can be adjusted for seasons, markets or campaigns (a different wall colour, a winter setting) without reshooting, which is especially useful for large ranges.
Architectural and interior visualisation
For buildings and interiors that don't exist yet, renders help clients, buyers and planners understand the result. Accuracy comes from the architect's drawings; atmosphere comes from lighting, materials and furnishing.
We produce exterior views, interior scenes and simple walkthrough stills, and update them as designs change. Renders used in property marketing should match the approved plans and be labelled as visualisations.
Keeping models useful long term
A well-built model is a reusable asset. We organise models with clean geometry, named parts and separate materials, so changing a colour, swapping a component or preparing a lighter web version later is quick.
We deliver source files on request in common formats, so your future designers or developers can keep using them.
Materials make renders believable
Realistic materials are what separate convincing renders from obviously artificial ones. Wood grain, brushed metal, fabric weave and subtle surface wear all respond to light in specific ways.
We match materials to your physical samples or reference photos and check them under different lighting before final rendering, so the finish customers see online matches what they receive.
How 3d modeling & rendering works, step by step
Every step has a clear output you can review. Timing is agreed in your quote.
- 1
Brief
Products, uses, style references and outputs.
- 2
Model
Built or converted from your files and checked for accuracy.
- 3
Materials
Textures and finishes matched to real samples.
- 4
Light and compose
Studio or lifestyle scenes set up for approval.
- 5
Render
Final images and variants rendered.
- 6
Retouch
Post-production and exports for each use.
Tools, and what shapes your quote
Pricing is based on your project and agreed in your quote. These are the things that move it.
| Factor | Why it matters |
|---|---|
| Model complexity | Detailed products take longer to model. |
| Source files | CAD saves time compared with modelling from photos. |
| Number of renders and variants | Each extra angle or colour adds rendering. |
| Scene complexity | Detailed interiors and lifestyle scenes take longer. |
| Real-time optimisation | Web and AR models need extra optimisation. |
| Area | Tools |
|---|---|
| 3D | Blender, Cinema 4D, 3ds Max, SketchUp |
| Rendering | Cycles, V-Ray, Octane, Redshift |
| Web 3D | glTF, Three.js, React Three Fiber, Spline |
| Post | Photoshop |
Common mistakes to avoid
What we see go wrong most often, and how a good project avoids it.
Inaccurate references
Wrong measurements create wrong renders. Confirm details early.
Over-perfect renders
A touch of real-world imperfection makes renders believable.
Heavy web models
Unoptimised models load slowly on phones.
Misrepresenting products
Renders must match what customers receive.
Frequently asked questions
What's the difference between this and 3D animation?
This service focuses on models and still images, turntables and web or AR models. For animated videos, see 3D animation in video services.
Can you work from our CAD files?
Yes. STEP, IGES, OBJ, FBX and other formats are converted and optimised for rendering.
Can you render all our colour variants?
Yes. Once the model is built, variants are efficient to produce.
Can you make AR models for our shop?
Yes. We prepare USDZ and glTF files and can help add them to your product pages.
Do you do interior visualisation?
Yes, from architectural drawings and mood boards.
How do revisions work?
Two rounds of revisions are included. Models and scenes are approved before final rendering.
Do we own the models?
Yes. Models created for you are yours, with source files on request.
Can you build a product configurator?
Yes. We create the 3D assets and our developers can build an interactive configurator for your site.
Can renders replace our product photos?
For studio-style images, often yes. Many brands mix renders with real lifestyle photography.
Will you sign an NDA for unreleased products?
Yes, on request. The terms are agreed in writing before you share files.
Can you render products for Amazon listings?
Yes. Main images on pure white and secondary lifestyle and feature images can all be rendered, following marketplace rules.
Can you model from a physical sample?
Yes. We work from measurements and photographs of the sample; for complex shapes, a 3D scan can help.
Can we use the renders in print?
Yes. We render at high resolution suitable for brochures, catalogues and large-format print.
Can you create 360° spins for our product pages?
Yes. Turntables can be delivered as image sequences for 360° viewers or as short looping videos.
What resolution are final renders?
Whatever your use requires, from web-optimised images to high-resolution files for large print.
Related services
3D Animation
Product animation and 3D scenes.
Product Photo Editing
Clean, consistent, marketplace-ready images.
Packaging Design
Boxes, labels and print-ready dielines.
E-commerce Development
Online stores on Shopify, WooCommerce or a headless stack.
Shopify Development
Custom Shopify themes, apps, migrations and Shopify Plus.
CAD Design & Drafting
2D drawings and 3D CAD models for making things.
AR & VR Content
Augmented and virtual reality experiences and 3D assets.
3D Modeling & Rendering by industry
See it in 3D.
Tell us what you need. You get an honest assessment, a clear plan and a written quote. The first consultation is always free.
- What happens next
- 1You tell us what you need
- 2We aim to reply within 24 hours with questions
- 3You get a written quote for your project